ICICIDirect is the stock trading company of ICICI Bank. Along with stock trading and trading in derivatives in BSE and NSE, it also provides facility to invest in IPOs, Mutual Funds and Bonds.
Advantages of ICICIDirect :
- 3-in-1 account integrates your banking, broking and demat accounts. All accounts are from ICICI and very well integrated.
- Investment online in IPOs, Mutual Funds, GOI Bonds, and Postal Savings Schemes all from one website. General Insurance is also available from ICICI Lombard.
- Trading is available in both BSE and NSE.
Disadvantages of ICICIDirect :
- Getting access to ICICIDirect.com website during market session can be frustrating
- ICICIDirect brokerage is high and not negotiable. Check latest rates at: http://content.icicidirect.com/mailimages/feeschedule.htm
- No live streaming quotes.
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